1. Introduction
Easy Final Coverage ("Company," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website easyfinalcoverage.com or submit a request for insurance information.
By using our website, you agree to the collection and use of information in accordance with this policy. If you do not agree with this policy, please do not use our website or services.
2. Information We Collect
We may collect the following categories of personal information:
- Contact Information: Name, email address, phone number, mailing address
- Demographic Information: Age, date of birth, gender, state of residence
- Health Information: General health questions relevant to insurance eligibility
- Financial Information: General income or budget range for insurance purposes
- Technical Information: IP address, browser type, device type, pages visited, referring URL
- Communications: Records of correspondence with us
3. How We Collect Information
We collect information through:
- Quote request forms and contact forms on our website
- Phone calls with our licensed agents
- Cookies and similar tracking technologies on our website
- Third-party lead generation partners who have obtained your consent
4. How We Use Your Information
We use the information we collect to:
- Provide you with insurance quotes and information about our products
- Connect you with licensed insurance agents
- Communicate with you about your inquiry via phone, email, or text message
- Comply with legal obligations and regulatory requirements
- Improve our website, services, and marketing efforts
- Prevent fraud and maintain the security of our platform
- Send marketing communications (where you have provided consent)
5. Telephone Consumer Protection Act (TCPA) Consent
By submitting a quote request form on our website, you expressly consent to receive calls, texts (SMS), and pre-recorded messages from Easy Final Coverage and its licensed insurance partners at the phone number you provide, including wireless numbers, even if your number is on a Do Not Call registry. You understand that consent is not a condition of purchase. Message and data rates may apply. You may opt out at any time by replying STOP to any text message or by contacting us directly.
6. Sharing of Information
We may share your personal information with:
- Licensed Insurance Agents & Carriers: To provide you with quotes and coverage
- Insurance Marketing Organizations (IMOs): Partner networks to find you the best rates
- Service Providers: Third parties who assist us in operating our website and business (hosting, analytics, CRM)
- Legal Authorities: When required by law, court order, or government regulation
- Business Transfers: In connection with a merger, acquisition, or sale of assets
We do not sell your personal information to unrelated third-party marketers.
7. Cookies & Tracking Technologies
We use cookies and similar technologies to enhance your experience. This includes:
- Essential Cookies: Required for the website to function
- Analytics Cookies: Help us understand how visitors use our site (e.g., Google Analytics)
- Advertising Cookies: Used to serve relevant ads via platforms such as Facebook and Google
We use Facebook Pixel and Google Ads tracking on this website to measure the effectiveness of our advertising. These services may collect information about your visits. You can opt out of interest-based advertising through your browser settings or via the Digital Advertising Alliance at optout.aboutads.info.
8. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Typically, we retain lead information for up to 5 years unless otherwise required by law.
9. Your Rights & Choices
Depending on your state of residence, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt out of marketing communications at any time
- Opt out of the sale/sharing of your personal information (see our Do Not Sell My Info page)
To exercise these rights, please contact us at privacy@easyfinalcoverage.com or call (800) 555-1234.
10. California Residents (CCPA/CPRA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to know what personal information we collect, the right to delete your personal information, and the right to opt out of the sale or sharing of your personal information. To submit a request, visit our Do Not Sell My Personal Information page or contact us directly.
11. Children's Privacy
Our website is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
12. Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security of your information.
13. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.
14. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Your continued use of our website after changes are posted constitutes your acceptance of the revised policy.
15. Contact Us
If you have any questions about this Privacy Policy, please contact us:
- Email: privacy@easyfinalcoverage.com
- Phone: (844) 213-7017
- Mailing Address: Easy Final Coverage, [Your Business Address], United States